Jessica Honegger

Jessica Honegger

9 Mantras to Help You Turn Your Idea into a Business

Nathalie Molina Niño, CEO of BRAVA Investments

While starting a business, you’ll find yourself talking yourself into, and out of, a lot of choices. From idea to full-fledged enterprise, these mantras from real founders and executives will help you stay strong along the way. Pick and repeat the ones that speak to you the most.

#1. Corner yourself with courage—and go.

“You’ve got to somehow corner yourself, so that quitting is off the table,” says Jessica Honegger, founder and co-CEO of Noonday Collection. “One way to do that is by linking yourself to someone else’s success, so that if you quit, you’re not just quitting on yourself.” Read More