KEESHA BOYD, vice president of entertainment emerging products, is a results-driven media executive with extensive experience leading product innovation and content strategy centering diverse audiences. Her experience spans every facet of the entertainment distribution business including product go-to-market strategy, programming, content development, content acquisition, consumer engagement, content marketing, partnerships, and executive producing. As a purpose-driven leader who has held key roles for several Fortune 500 companies, Boyd is committed to advancing economic equity and representation of underrepresented groups in the entertainment industry at large. She has pioneered several first-of-its-kind product & content initiatives at Comcast, including launching and leading the company’s first ad-supported video service (FAST channel) specifically centering & engaging Black viewers. She holds two master’s degrees from Columbia University focused on organizational behavior, race, and culture.