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Karen Chong

2019 Speaker
Karen Chong

KAREN CHONG is an innovator in compelling storytelling as a way to engage audiences while championing the mission of brands. In her role as the director of audience and influencer engagement, enterprise initiatives, at AARP, Chong is charged with identifying and developing the strategic partnerships that can leverage integrated content to reach and engage non-traditional audiences. AARP is the nation’s largest nonprofit, nonpartisan organization, with 38 million members. Leading partnerships with established media entities including Refinery29 and Allure magazine, Chong has doubled engagement year over year for AARP’s #DisruptAging campaign. #DisruptAging is a national initiative that is changing the conversation around age and aging by challenging the industries, systems, and culture that promote ageist stereotypes. Prior to AARP, she led partnership and content marketing teams at PBS and launched niche technical magazines for The Washington Post Company. @karenrightnow @aarp