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Dana Dobson

2018 Speaker

DANA DOBSON is an award-winning public relations expert, TEDx speaker coach and author of, How to Reach Millions with Artful PR. She has developed winning PR strategies for both Fortune 500 companies and small business owners to solve their two biggest marketing challenges — how to get the word out, and how to bring the leads in. Dobson hosts the Media Pro Spotlight podcast, in which she interviews top U.S. journalists to share the ins and outs of life in the media and what it takes to secure media coverage. Additionally, she has ghostwritten more than a dozen non-fiction business books on behalf of leaders and experts in a broad range of industries. Dobson is passionate about demystifying the public relations process, mentoring leaders to communicate and engage with overwhelmed consumers and break through the terrible noise of the digital marketplace. She speaks frequently about the new ways to attract larger audiences in the 21st century. She brings her digital piano onstage, using music and a wicked sense of humor to drive her messages home. Dobson earned an MBA in marketing from Western International University, and a BA in journalism and public relations from the Walter Cronkite School of Mass Communications at ASU. @danadobsonpr